Optimizely Data Platform

Run Optimizely experiments targeting powerful segments built with your live ecommerce data.

🚀 Do you need to export any Shopify store in minutes to a CSV file?
You can open it in Excel or Google Sheets for analysis, or import it into another Shopify store.
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Benefits of Optimizely Data Platform

Easily integrate your store with ODP with a few clicks
Immediately start building powerful customer segments for activation
Take advantage of auto-generated customer insights and observations data science

About Optimizely Data Platform

With a few clicks you can start streaming your valuable ecommerce and website behavior data to the Optimizely Data Platform, a customer data platform built by Optimizely. Centralize your ecommerce data with data from other popular apps to create rich customer profiles to activate with segments, reporting, and built-in data science. Power your Optimizely experimentation program with ODP segments for targeted experimentation that moves the needle on key steps in the buyer journey!

Customer Segmentation

Customer Segmentation

Out of the box data science models

Out of the box data science models

Unify & Activate your data across your tech stack

Unify & Activate your data across your tech stack